SUNDAY RILEY WINDOW ANIMATIONS

LIBERTY WINDOW TAKEOVER - LONDON, UK

With a tight timeline of 2 weeks for design development and production, I was tasked with bringing this opportunity to life for a large window display with high traffic at the iconic Liberty department store in London. Coinciding with the latest product launch, Aquamarine (a gel cleanser), the window was strategically used to highlight the product while also remaining true to the brand aesthetics.

A large product cutout was hung from the interior ceiling structure and acrylic waves were produced to mimic a cleansing ritual. In this particular window display, layering of different elements was done strategically to bring one’s eye into the space.

RINASCENTE WINDOW TAKEOVER - PALERMO, ITALY

During a window takeover, Sunday Riley had the opportunity to showcase their bestselling products through brand storytelling with 4 large windows facing a prominent street. Three-dimensional arches were produced along with hanging signages, showcasing product benefits. Acrylic plinths were positioned to showcase product testers and various window vinyl clings were strategically placed to have an added layered effect.